Intro
Background
I led an innovative design hackathon, focusing on the integration of AI into our product design process within the design team. We delved into understanding our customers' brief interactions with our platform, aligning our efforts with the company's strategic objective to develop a mobile application. During this initiative, I explored potential AI applications in eCommerce & search to enhance user experience and streamline product discovery.
Key Activities
HTML Prototype following Figma Prototype
Presenting an early Figma prototype steered enough curiosity for the stakeholders, so I developed a basic prototype showing the functionality of one of the touch points to get a buy-in, the engineers took over at a later stage to implement open ai API and test out the search functionality and voice input.
Proposed experience
An approach to emphasis on user-centered design to track health, medical profile and a fast way to book appointments was a very clear direction, we suggested two different UX/UI concepts with different navigational points.
Design Process
Design Process
Hypothesis
User preferences to search by manual input would be shifted to a more efficient way using Voice or natural language while initiating search as they would do in a physical store.
Hypothesis “Accessibility, Discovery"
Prototype & Results
The design process went through multiple iterations and a feedback cycle and the following design represents the outcome of those activities.
Another Approach
