Intro
Background
Good Food company operating from Egypt takes care of the leftover food in whole or meals from restaurants, and supermarkets and offers it back to users at a discounted price instead of letting them go to waste, The app needed a redesign to be able to accommodate a good experience as well the purpose of it and I was hired to take upon the challenge.
Moodboards
Wireframes
With the new sitemap as our foundation and a unified objective of enhancing discovery, collaborative workshops with stakeholders proved invaluable. Guided by this shared vision, I developed wireframes that delved into diverse layouts and concepts. Ultimately, we converged on a design that seamlessly realized our collective aspiration.
Proposed experience
An approach to emphasis on user-centered design to track health, medical profile and a fast way to book appointments was a very clear direction, we suggested two different UX/UI concepts with different navigational points.
Discovery
High Fidelity Designs
Discovery
Hypothesis
The Previous app navigation structure was under a menu sidebar however based on the common patterns we wanted to bring top-level menu items forward such as Discover, Buy Again, Cart with amount visible, and a menu drawer to access the remaining views.
Hypothesis “Accessibility, Discovery"
In redesigning the products and categories interface, we posit that by enabling users to seamlessly navigate between main and subcategories from the home page, engagement will be enhanced. Our component behavior would introduce a tabbed design for all main categories, emphasizing key "GoodFood" selections, with identifiable presentation icons for subcategories. We anticipate that this familiar navigation pattern will simplify the user experience, quick scanning of subcategories will amplify cross-category purchases, and maintaining a singular view, as opposed to toggling between screens, will expedite and streamline user interactions.
Another Approach
